VA Newsday » Andrea Kalli

SEO Mini-Sites: Four Things You Need to Know to Make Money Online

The Editor — Fri, 23 Jul 2010 19:00:12 +0000

There is a certain assumption amongst small online businesses, a belief that search engine optimization is primarily for major players and websites with hundreds, sometimes even thousands of indexed pages. That couldn’t be further from the truth. We hear about long-term SEO strategies and conjure images of giant websites – online authorities… (Click link below to continue…)

Author: Andrea Kalli

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SEO Mini-Sites: Four Things You Need to Know to Make Money Online

Video Marketing Techniques to Convert Viewers Into Buyers

The Editor — Tue, 20 Jul 2010 14:40:09 +0000

Your videos may have plenty of views, but what do you do when, despite your efforts, the campaign isn’t yielding any return on your investment or any return at all? Take a look at some of these tips to learn how to transform idle viewers into actively engaged buyers. (Click link below to continue…)

Author: Andrea Kalli

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Video Marketing Techniques to Convert Viewers Into Buyers

Authority Blogging: Five Tips for High Power Blog Posts

The Editor — Wed, 14 Jul 2010 22:15:58 +0000

Once upon a time, massive archives of low quality content was the standard amongst bloggers. Blogs were monetized with Adsense and affiliate products, and what mattered was not the quality or relevancy of the content, but the amount of space which was available to plaster with Adsense advertisements and sponsor information. (Click link below to continue…)

Author: Andrea Kalli

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Authority Blogging: Five Tips for High Power Blog Posts

Four Rules for Local SEO Marketing

The Editor — Wed, 14 Jul 2010 11:45:22 +0000

Internet marketing, despite being a massively lucrative industry, is not particularly old. While the internet was developed and released on a mass scale to the public in the early 1990s, today’s major internet marketing methods did not develop until close to the turn of the millennium. (Click link below to continue…)

Author: Andrea Kalli

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Four Rules for Local SEO Marketing

3 Podcast Production Styles – Which is Right For You?

The Editor — Sat, 10 Jul 2010 17:23:51 +0000

Since this is my first guest blog post for VirtualAssist.net, I guess I should introduce myself and tell you a little bit about my company. My name is Andy Robbins and I started my podcast production company, AudioFile Solutions, in 2002 after spending the previous 9 years in the audio production… (Click link below to continue…)

Author: Andrea Kalli

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3 Podcast Production Styles – Which is Right For You?

Cutting Out Confusion: How to Explain SEO to Non-Techie Clients

The Editor — Tue, 06 Jul 2010 15:30:53 +0000

Marketers, entrepreneurs, and web developers are in agreement: SEO is one of the most profitable, stress-free, and effective forms of marketing. The last five years have seen some remarkable SEO success stories, from Markus Frind’s ultra-popular PlentyOfFish online dating website all the way to unique location-dependent auction websites and trading posts. (Click link below to continue…)

Author: Andrea Kalli

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Cutting Out Confusion: How to Explain SEO to Non-Techie Clients

Four Ways to Reduce SEO Stress and Work Less Frequently

The Editor — Mon, 28 Jun 2010 14:59:56 +0000

Who says internet marketing is easy work? For all the stories out there – the tales of marketers working three hours daily, earning tens-of-thousands-of-dollars weekly, and enjoying a relaxing lifestyle – there are thousands of marketers slaving for hundreds of hours monthly to ensure that their visions of an online empire become reality…. (Click link below to continue…)

Author: Andrea Kalli

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Four Ways to Reduce SEO Stress and Work Less Frequently

Social Media is Not About Direct Marketing

The Editor — Wed, 23 Jun 2010 16:45:38 +0000

Here is an interesting experiment: start following 100 commercial Twitter accounts and record exactly how they communicate with their customers. Record whether or not they include links to their sales pages (or service pages if they’re a service business), how often they link to external sources, and how often they ask for feedback from… (Click link below to continue…)

Author: Andrea Kalli

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Social Media is Not About Direct Marketing

How to Use Social Bookmarking for Remarkable SEO Results

The Editor — Fri, 11 Jun 2010 15:05:50 +0000

Amongst marketers, some opinions are strongly held. From ideas about traffic conversion to myths about search engine calculation methods, marketers often hold themselves to patently untrue ideas. One such idea is the thought that social bookmarking traffic is worthless. From Digg to Reddit, Delicious to StumbleUpon, the audiences on offer through… (Click link below to continue…)

Author: Andrea Kalli

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How to Use Social Bookmarking for Remarkable SEO Results

Five Ways to Incorporate a Social Media Presence Into Your Current Website

The Editor — Mon, 07 Jun 2010 23:38:30 +0000

If there is one thing every online business wants today, it is a dedicated social media presence. From local businesses to huge multinational companies, the list of enterprising marketers involved in social media is growing by the day, sometimes at an alarmingly fast rate. But social media marketing is not all about Twitter accounts, Facebook fan… (Click link below to continue…)

Author: Geek Gyrls (Andrea Kalli)

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Five Ways to Incorporate a Social Media Presence Into Your Current Website

How to Promote Your Blog

The Editor — Tue, 01 Jun 2010 18:37:58 +0000

When it comes to blogging, writing most certainly isn’t the hardest part. There’s the technical side, which while sometimes demanding, generally isn’t much of a hassle for tech-savvy bloggers. Of course, the hardest part of blogging is promotion. Gaining exposure in the blogosphere is something that troubles even the most skilled… (Click link below to continue…)

Author: Andrea Kalli

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How to Promote Your Blog

The Uses and Benefits of Membership or Continuity Sites

The Editor — Fri, 14 May 2010 16:02:51 +0000

Digital goods and virtual products have moved from an ultra-niche market to a mainstream, multi-billion dollar industry. From online role playing games to ultra-detailed advertising training websites, more companies are adopting a continuity billing model to provide customers with high quality membership content. Perfected by online marketers in the last two years, the recurring billing model is perfect for companies that want to create long-term earnings from their customers. (Click link below to continue…)

Author: Andrea Kalli

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The Uses and Benefits of Membership or Continuity Sites

Permission Marketing 101: Six Ways to Keep Subscribers Happy

The Editor — Wed, 12 May 2010 15:00:49 +0000

One of the most valuable marketing skills is the ability to build relationships with prospective customers over days, weeks, months, and even years. From small purchases to big business relationships, the entire business world is built on connections and networking. In order to truly succeed online, you need to dedicate a large amount of your time to networking, not just with mentors, but with your own prospective customers and clients. (Click link below to continue…)

Author: Andrea Kalli

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Permission Marketing 101: Six Ways to Keep Subscribers Happy

SEO, Keyword and Competition Research Services for Websites

The Editor — Wed, 28 Apr 2010 18:08:58 +0000

Starting a successful website is not quite as simple as registering a domain name and uploading your site files. The most successful websites, particularly those that generate their traffic through multiple methods, are built with research and planning behind them. From keyword research to competition analysis, any successful commercial web… (Click link below to continue…)

Author: Andrea Kalli

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SEO, Keyword and Competition Research Services for Websites

Andrea Kalli Blogs The IVAA Summit (Video)

The Editor — Wed, 21 Apr 2010 15:03:46 +0000

I wanted to give all of my readers a heads up about what to expect over the next week on this blog. I’m heading to Phoenix tomorrow for the IVAA Live Summit ( #IVAA10 ). My goal is to do as much audio and video blogging from my iPhone as possible. I want to capture the experience as it happens and broadcast it as I go. At least that’s the plan. My own personal experiment in mobile blogging, if you will.

[Andrea's video from the Summit reception]:

Author: Andrea Kalli

Original post: IVAA Summit Reception #ivaa10

How to Make Brand Advocates Out of Regular Customers

The Editor — Wed, 14 Apr 2010 13:41:03 +0000

Social media has given marketers and entrepreneurs the opportunity to create real online discussions about their brands. From vodka to ice cream, cell phones to notebooks, the smartest companies today are not investing in paid celebrity endorsements, but in real brand advocates. Of course, we have all seen powerful brands before, many of which… (Click link below to continue…)

Author: Andrea Kalli

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How to Make Brand Advocates Out of Regular Customers

Tips for Managing Incoming Emails from Customers

The Editor — Wed, 07 Apr 2010 07:30:14 +0000

On the social web, managing customer relations is one of the most vital skills any internet businessperson can possess. While ten years ago, managing email could have been a secondary consideration, today it is absolutely vital to keep customers and clients in the loop through rapid, prompt email support. Of course, the level of care and… (Click link below to continue…)

Author: Andrea Kalli

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Tips for Managing Incoming Emails from Customers

A Podcasting Lesson from a Galaxy Far, Far Away

The Editor — Mon, 29 Mar 2010 17:34:04 +0000

Remember the scene in the movie Star Wars IV: A New Hope where Obi-Wan Kenobi views a holographic recording that was downloaded into a droid named R2-D2? Princess Leia had used the droid’s recording and downloading software to hide plans for the Galactic Empire’s Death Star (a space station capable of destroying an entire planet) and to create a message begging Obi-Wan to help her by taking the plans to her father so he could analyze them. This scene seems like the stuff of science fiction, but is it really that far off from what we’re capable of today? With the advent of smartphones and iPods, we too can download and transmit important information at the touch of a button. Although as a Virtual Assistant you may not be on a mission to save a whole planet from annihilation at the hands of Darth Vader, you might still be looking for new channels to communicate important information to the world about your clients’ businesses. One effective option is podcasting. [...]

Author: VAClassroom Training Blog» Virtual Assistant Training Blog

Read the remainder… A Podcasting Lesson from a Galaxy Far, Far Away

Andrea Kalli Joins IVAA’s Board of Directors

The Editor — Tue, 07 Oct 2008 05:02:46 +0000

Andrea Kalli, of Andrea Kalli Virtual Trainer and Assistant, LLC, was recently named to IVAA’s Board of Directors to lead the Website Committee. Andrea will be replacing Nora Rubinoff, who steered the committee for a year and a half, but resigned due to a family illness.

Andrea is also a featured presenter at IVAA’s Online Summit on October 24th.

Congratulations, Andrea!

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Andrea Kalli Discusses Podcast Quality with Skype, Pamela & Audacity

The Editor — Mon, 01 Sep 2008 03:20:44 +0000

Virtual trainer extraordinaire Andrea Kalli discusses her podcast test with Skype, Pamela & Audacity:

Honestly, I was SUPER impressed with the quality. Doing it via skype had me a bit worried, but I made sure and closed any other applications running on my pc, same with the person I was interviewing. Don’t know if that made a difference but the result was really good. I was happy!

Andrea credits Podcasting consultant Jason Van Orden for the tip.

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